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Google and Agência Foster launch AI course with a focus on business

Google and Agência Foster announced this Thursday (01) the launch of a Artificial Intelligence course that aims to show the benefits of technology for different types of businesses. Qualification will take place at ESPM, in São Paulo (SP), but there is also an option for online classes.

Entitled “Artificial Intelligence in Practice for your Business”, the new course will address the main concepts, insights and trends in AI, exploring its use in decision making. Applications of technology in customer management and communication, as well as integration with robots and the internet of things are also on the program.

The course will take place in person at ESPM, in São Paulo, and also online.Source: ESPM/Reproduction

Throughout classes, students will be able to learn about ways to plan a project using intelligent resources and how to apply them in everyday life in areas such as planning, HR, communication, processes and marketing. Large cases of Brazilian and foreign companies will help with understanding.

Divided into four modules, the AI ​​course will be taught by the CEO of Agência Foster, Elaine Coimbraand the ESPM master in the disciplines of Digital Marketing and Online Media, among others, Renata Benigna. The future narrative strategist for Google Cloud in Latin America, Matthew Oazemis also among the teachers.

How to register

Registration for the Artificial Intelligence in Practice for your Business course can be made until February 25th on the ESPM website. During registration, you must choose between face-to-face or online classes, and the participation fee costs R$1,390.

In face-to-face mode, classes will take place on the 26th, 27th, 28th and 29th of February and 1st of March, from 7:30 pm to 10:30 pm on the ESPM Tech campus, in the capital of São Paulo. In the distance option, classes can be followed live and are available for 10 days.

The Google and Agência Foster AI course offers a certificate issued by ESPM. However, the document is exclusive to students who have minimum frequency of 75% of the workload in classes recorded live by the teacher.

This qualification is aimed at professionals from companies of all segments and sizes, as well as those responsible for decision-making in the marketing, customer relationship management and communication sectors. Executives in training or career transition and others interested in AI can also participate.

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